Achieve Continuous Revenue Without Compromising User Experience with 'Non-intrusive Ads'
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Media Coverage
What is Ad-Virtua?
Ad-Virtua is a metaverse/game in-ad platform. We provide a sustainable revenue source with natural ads that blend into spaces. Just place the monitor wherever you like in-game without code! You can easily monetize without scripts.
Non-intrusive Ad Method
Unlike traditional ads like banners and rewards, we contribute to continuous monetization with 'in-game ads' that are not disliked. Since ads are only delivered from monitors placed in-game, gameplay is not interrupted, and user ratings do not drop.
Easy and Smooth Implementation
You can monetize immediately after completing the review by simply following easy steps to place monitors using our proprietary SDK with patent pending, which requires no coding. It can also be used in conjunction with other SDKs like AdMob.
Algorithm
That Enables High RevenueWe offer optimal pricing with a unique algorithm※ that adjusts the reward unit price considering the attractiveness and demand of the ad space.
※Determines the reward unit price per playback based on 'Is the monitor placed in a good location?' × 'Is there demand as an ad space?'
“Deliverable as Early as Next Business Day”
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Contact Us HereFeatures～Comparison with Other Ad Methods～
Because it's a natural ad that fits into the game space, it's optimal for VR apps and other games where it was difficult to introduce ads before. You can also use it as an additional revenue source by combining with traditional ads like banners.
“New Ad Method”
| Ad-Virtua | Banner | Interstitial | Reward | ||
|---|---|---|---|---|---|
| User Favorability | No click function
Designed to blend into space | Possible misclicks,
may reduce immersion | Forcibly interrupts gameplay for a certain period | Voluntarily interrupts gameplay for a certain period | |
| Flexibility | Adjustable size
Can be placed anywhere | Place ad frame at top or bottom | Full-screen display | Full-screen display | |
| Implementation Difficulty ・Workload | No-code implementation
Few steps | Requires coding
Moderate steps | Requires coding
Many steps | Requires coding
Many steps | |
| Revenue | Revenue
Unit Price (Per 1,000 Plays) | About 150 yen | About 100 yen | About 1,000 yen | About 2,500 yen |
| Playback Frequency | Depending on placement,
easy to accumulate plays | Always displayed occupying part of the screen | Need to be careful with timing to avoid being disliked | Unless the reward is attractive,
less likely to be played | |
\Opportunity to Earn More Revenue Through Corporate Collaborations!//
Ad-Virtua supports the planning and execution of tie-ups with advertiser companies.
- Project Introduction & Planning
- Various Negotiations with Advertisers
- Development Support (Design/Asset Creation, etc.)
- Campaign PR
- Implementation
- Service Operation
- Store/LP Updates (As Needed)
Corporate collaborations not only provide a big revenue opportunity, but also offer attractive chances to enjoy benefits like increased recognition and user growth.
※Collaboration target games are selected based on advertiser requests, so games that have implemented Ad-Virtua are not necessarily adopted.
※Before proposing to advertisers, we will always confirm the possibility of corporate collaboration from Ad-Virtua, so please let us know if unnecessary.
“Deliverable as Early as Next Business Day”
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Contact Us HereSupported Game Engines
Supported Metaverses
Achieved Stable Supply of Ads Through Integration with SSP 'fluct'
「Ad-As an ad network for in-metaverse/game advertising, 'Ad-Virtua' is the first to integrate with SSP 'fluct'.
This allows ad spaces that were previously only available through Ad-Virtua's proprietary marketplace to be traded openly, realizing a stable supply of reliable ads based on abundant inventory. Starting with this integration, Ad-Virtua will further strive to provide sustainable and highly profitable ads.
※SSP 'fluct' is a major domestic SSP boasting one of the industry's largest numbers of DSP connections. It supports all devices, rich formats, and delivery methods, enabling high unit price ad distribution and revenue improvement.
“Deliverable as Early as Next Business Day”
Open a Free Account“Learn More”
Contact Us HereFlow to Delivery
STEP01Register
Register/Login
You can easily register from<<the Register/Login page>>.
Please turn on 'Developer Mode' during registration and in the settings screen.- STEP02
Game
RegistrationRegister Metaverse/Game
Please register the metaverse information on the screen after logging in.
An ID is issued for each placement after registration.
The registered information will be used by Ad-Virtua administration during the review, so please fill in as much detail as possible. - STEP03
Asset
PlacementPlace Ad Playback Asset
Paste the ID generated in step 2 into the designated location in the app.
Please refer to the manual after logging in for how to download assets and where to paste the ID. - STEP04
Review Request
Review of Metaverse/Game
Once placement is complete, please publish the app and request a review.
If monitors are placed in locations that are hard to see, you may fail the review or your revenue may decrease. - STEP05
Monetization
Ad Delivery & Monetization
Once the above steps are completed, ad videos will start playing. You can monetize according to the number of video plays, etc.
Once confirmed revenue exceeds 5,000 yen, you can request a withdrawal to your bank account.
Introduced by Game Development Influencer 'Hirohas'!
Implementation Cases
Metaverses/Games Implementing Ad-Virtua
Over 200 Titles
FAQ
- What kind of games can it be implemented in?
It can be implemented in any game on any device, whether mobile app or console, as long as it's a Unity-made game intended to run in an online environment. We plan to support Unreal Engine by spring 2025. It may also be possible to support games made with proprietary engines, so please consult us through the inquiry form for details.
- Can it be implemented in adult games?
It is possible to implement. In that case, please set the category of the target product to 'Adult' in the management screen. ※Please note that we may discuss changes to the placement or ad delivery availability based on the review results.
- What kind of ad videos will play?
Since ads are also distributed to iOS and Google Play app games, ads that comply with Google and Apple's guidelines will be broadcast (excluding the 'Adult' category). For the latest content of distributed ads, please contact us through the inquiry form.
- Can we block sensitive ads?
You can block them by setting the category of the target product to 'All Ages', 'For Children', or 'For Business' in the management screen.
- Are there any tips on how and where to place ad spaces?
To maximize revenue (= number of plays × playback unit price), it's important to place monitors large and in easily visible places without obstructions where users stay a lot and for a long time (more plays), and in locations that are easy to see (higher playback unit price). You can also use it in a format that fixes to the screen like banner ads, but placing it to blend into the game 'space' like digital signage in a city will result in a higher playback unit price.
- Which versions and render pipelines of Unity are supported?
We support all versions of Unity5 from 2021 LTS onwards. We plan to support Unity6 by its official release. The following render pipelines are supported: Built-In, URP, HDRP
- We are considering advertising placement. What procedures are necessary?
We have prepared a page for advertisers. For details, please referhere. ※If you have already opened a developer account, you can advertise with the same account. Please check the procedure from Advertiser >> Dashboard >> Manual after logging in.